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Hopefully, He’s The Hero We’ve Been Waiting For…
In less than two months, the world will discover whether or not Kal-El/Clark Kent will, naming wise, transition to “Superman.” The now premiered third “Man of Steel” trailer from Warner Bros. indicates the super-human who is “faster than a speeding bullet” may not be known to the people of Earth by his traditional moniker. Why is this important? This quandary begs the question of what his superhero name will be, which carries substantial significance about the newest adaptation of this admired character in popular culture.
Immediately following a daring rescue, what will Lois Lane call the escaped Kryptonian?
Reflecting on the pre-release campaign of 2012s “The Dark Knight Rises”, the multiple previews seems to be the work of producer Christopher Nolan. With this model, we should expect at least one more teaser before the June 14th release.
Admittedly a fan of much more secrecy in trailers, the few that have been debuted to the public so far have, surprisingly, not exposed all that much that would constitute giving any vital plot twists away. Many of the sequences are now familiar and have been repeated in the aforementioned previews. The marketing team continues to plant into the minds of the anxious fans precisely what they want them to know and wonder about when walking into their local cinema this June.
The stage is nearly set.
With just under sixty days until the world again lives under the protection of the man we all know to be super, his arrival in 2013 will be welcome in more ways than one.
The trailer featured below ends with Kal-El/Clark Kent/? (Henry Cavill) casually speaking in an interrogation room with Daily Planet reporter Lois Lane (Amy Adams). The chemistry in this encounter is reminiscent of the romantically charged cat-and-mouse relationship between Christopher Reeve and Margot Kidder from Richard Donner’s 1978 classic, “Superman.” A very good sign.
What does the “S” stand for? Click to find out…
One thing’s for certain: It’s hard to imagine any other solitary letter that means more to so many.
“Did You See That Message in Kryptonian?”
Two billboards were recently updated in Los Angeles, with one featuring cryptic Kryptonian symbols and the other revealing a distinguishable Superman “S” in the forefront of a static-like background. What does this mean?
(Supermanhomepage.com)
Most presume social media will remain in our psyche for the foreseeable future, yet the specifics to how this global phenomenon will continually evolve remain ambiguous. The recent billboards that promote the surefire summer blockbuster “Man of Steel” have proven a few things. First, the term “viral” is still relevant in our lexicon and carries with it tremendous power. The newest Superman movie has superseded being just a film, but has instead transcended into an experience. Second, scripts that are driven by great writing and clever plot twists are rewarded by fans of all levels (Some remakes have proven to qualify for this category). Third, portrayals by A-List actors and actresses of cherished characters create a nearly palpable buzz with an intrigued population that spans multiple generations.
People like to feel connected with movies in more than a casual fashion. This brand of fan, with Superman as a prime example, opens a space for filmmakers to create a journey that extends beyond two-two and a half hours in a movie theater.
The build-up for the release of “Man of Steel” is becoming quite grand in nature. The marketing that has accelerated for this massive and quintessential summer adventure is geared to spread like wildfire among interested fans through various communication lanes within the social media realm as well as traditional outlets. Warner Bros. wants people to know that “Man of Steel” is not your average remake.
They want General Zod’s pursuit of Kal-El (Clark Kent, Superman) to seem real, as if this good versus evil clash on Earth could happen.
We are part of the movie now, listening to the dire warning from Krypton’s General Zod, as well as trying to solve the billboard’s cryptic message. It’s been determined that June 14th signifies much more than a premiere date. We are now connected to this story. In fact, this is what screenplay writer David S. Goyer imagined along with producer Christopher Nolan in developing the script. Goyer commented on remaking the most epic superhero story when he was at the Rome Fiction Fest for his Starz project “Da Vinci’s Demons” several months ago.
The excerpt was part of the Screenrant online article by Andrew Dyce, “David S. Goyer Says ‘Man of Steel’ Will Be ‘Realistic’ Like Nolan’s ‘Batman.’
“…but in working on this reboot we are thinking about what would happen if a story like this really happened. How would people react to this? What impact would the presence of Superman in the real world have?”
On April 5th, fans reacted very positively to “Jurassic Park” in 3-D. It appears as if “Man of Steel,” with its engaging promotions, is also providing another dimension for fans to get themselves closer to the movie.
You could call it Super-Dimensional.
Top of the Second
“As a celebration of the magic of movies involving baseball, at least one scene from a different film will be posted each day for the next nine days…”
—From “Top of the First” March 28th
In the game of baseball, there are teams that can afford to peruse through a catalog of players, glaze over their hitting percentages and “big name” status and then call them up with a single offer that would make them potentially the biggest fools on the planet if they were to reject the contract. In other words, money plays.
But what if there was a team that thought differently? What if a manager and his Ivy League educated assistant used statistics and mathematical equations to evaluate talent to determine the best value in players who would inevitably score x runs, strikeout y hitters and ultimately win z games?
And more incredibly, what if this was based on a true story involving the Oakland A’s?
“Bottom of the First” showed us how math had to be used to get the Minnesota Twins, of “Little Big League,” into the game. The first scene (and a bonus scene!) from “Moneyball” shows us the genesis of deciding to utilize statistics and math to win the game.
Happy Monday!
I guarantee that if you see a police officer today (especially one directing traffic), you’ll think of this! Hopefully it makes your Monday a little better!
Have a Great Week!
Jimmy's Daily Planet 