‘Maniac’ is a forthcoming series at Netflix that will star Jonah Hill, Emma Stone, and Justin Theroux. It’s about the treatment–and manipulation?–of the mind. Its star power coupled with its intriguing premise promises to deliver a fresh storytelling experience.
And with each passing day, it becomes clearer that television and cinema are engaging in some version of experiential marketing. Treating a show or film as a brand isn’t new yet modern technology creates creative elasticity that attempts to bring the viewer into the show or film like never before.
Engagement is key.
If only there were cognitive professionals to sign off on this evolving breakthrough…
I may need to see some college degrees.
In the meantime, I’ll have to settle for just watching ‘Maniac’ on Netflix starting September 21.
Please No. Please No. Please No!
As the creator and writer of a blog called Jimmy’s Daily Planet, this rumored breaking news today courtesy of the Hollywood Reporter has the potential to be sad in many ways.
While we await public reaction (or explanation) from Henry Cavill in the coming days, Mr. Cavill has said many times in past interviews–even quite recently–that he
is was very keen on a ‘Man of Steel’ sequel with a more positive/Christopher Reeve/comic book feel. This rumored decision to part ways with the studio seems like it was (or would have been) strongarmed by DC because of bad movie planning and poor execution in the midst of trying to hit the reset button in the middle of its burgeoning–and not awesomely received–film universe.
It also seems like the bullish move by the power brokers of the DCEU (DC Extended Universe) to unnecessarily mirror Marvel’s cinematic playbook by growing too quickly too fast came back around with a painfully bruising left hook.
And potentially losing its Superman is a major–and foreseeable–consequence of that decision years ago.
Broadly speaking, DC Comics superheroes are better than Marvel. The actors in DC property films are better than the actors in the Marvel films. The writing has not been perfect for all of its recent films, but by-and-large DC screenplays are far superior to Marvel films.
Marvel will never create anything close to Richard Donner’s ‘Superman’ or Christopher Nolan’s ‘Dark Knight’ trilogy.
If DC’s cinematic planners would have just been patient and grown its extended universe slowly through gradual individual introductions of superheroes with interweaving storylines, then everything would be fine today.
They’d be able to handle moving faster than a speeding bullet at your local movie theater.
Christopher Reeve is Superman. Christopher is Clark Kent. Christopher Reeve is Kal-El.
The portrayal, reaction and legacy of actor Christopher Reeve as all the above in Richard Donner’s 1978 cinematic classic and superhero benchmark ‘Superman’ changed the way we see the iconic character who believes in truth, justice and the American way. It’s nearly–if not completely impossible–to envision anybody surpassing Mr. Reeve in this acting role.
Flash forward to today and British actor Henry Cavill is giving the role a nice go. Reportedly, he wants to portray the man in steel more akin to Christopher Reeve in a ‘Man of Steel’ sequel.
Speaking of these two cinematic supermen on screen together…
Superman’s story is a hopeful one.