Connecting the Beginning, Middle and End

Every second (and view) counts.

Modern protocol dictates constant awareness, attention and curiosity. The film industry has not only become proficient at this practice, but fluent in this fluid art of social connectivity. The relentless pursuit of courting movie fans and their interest in a particular film is astonishing. Think about all the teaser trailers we see for the most-hyped movies of the year, months and even potentially years in advance (ie – a rumored Batman v Superman: Dawn of Justice teaser this November or December). This phenomenon brings to mind the immersive power of movies and storytelling in general. Books, like the Harry Potter series, were literally a craze with people anxiously awaiting the next adventure from all around the world. And yes, music also fits into this marvel in popular culture. Most importantly is the fact that people are eternally drawn to inspiring tales. This is a fantastic truth.

People love stories.  People love stories that are original, engaging, exciting, inventive and that, most importantly, crafted with a purpose. With the creation of 24-hour news and television came non-stop opinions and comments on anything and everything, from seemingly anybody and everybody. But perhaps the media and our leaders could/should take an invaluable lesson from Hollywood and understand the we yearn for movies, books and music with ideas and messages that stretch our imaginations, relate to our inner most beliefs and that push our limits of what we believe is possible.

Apple is a shining example of this in the corporate world, as evidenced by the millions of people who now hold their iPhone 6/iPhone 6 Plus in their hands after months of teasing and anticipation. And occasionally, a phone call is even made on these devices. Ultimately, the most successful men and women for the foreseeable future will capitalize on this reality and use this awareness to positively change the world, however large or small, by mastering this connective and trustworthy dynamic.

Just need that grand, inventive story to tell.

At least we know that, if it’s good, people will listen…

Happy Monday!

The stars are beginning to align…

Interstellar will start premiering in theaters nationwide starting the middle of next week, providing movie fans with the most epic cinematic journey of the year. Directed and co-written by Christopher Nolan, this scientific theory-based space adventure is much more than just that. It will connect with moviegoers through family, love, mystery and survival, if the trailers are any indication. The premiere was held on the black carpet yesterday in Hollywood and this spectacular event is happy proof that months of filming and years of development is finally here for the world to see.

Not only are the trailers visually stunning, but the music has been equally mesmerizing. To kick of the workweek, below is the music from Interstellar’s fourth trailer:

Happy Monday!

The Cool Rise of a Friday

Serving as an extension of sorts of yesterday’s post about “being cool,” today’s blog post will add a countdown. Why? Because once the warm sun beams hit our faces on a Friday morning, an internal countdown instinctively starts for when the weekend can ultimately begin for us…usually to the second.

Phoenix (rising from the ashes for the weekend) + “Trying to be Cool” + a continuous countdown:

In 3-2-1…

The Goldbergs are Really Co (Damn Printer)

Spoiler Alert: This post contains content from the October 22, 2014 episode of The Goldbergs

Toasters flying in the air, pretending to hack the school’s computer system and covertly learning about important historical events is how high school kids in suburban Philadelphia rocked it in the ’80s, “JTP” style. Forget mansions, yachts and caviar, the true high rollers rode deep with Pepsi and sandwiches with potato chips in them. Plus, someone would randomly run around naked, as one does. The Jenkintown Posse (JTP) was “the” exclusive club to be in as seen by youngest brother Adam. In a truly rare moment, Adam saw his older brother Barry in a positive, cool light. How could he break this firewall between an “Oregon Trail”-playing, dying of dysentery kid to “one of the guys?”

One word/cult movie title: WarGames.

Speaking of war games, Beverly’s ecstatic excitement for a technology that printed her children on a bright white shirt could only be deflated by the sight of her daughter Erica and her friends with her newest suburban enemy: “the cool mom.” Wearing a sweater that only covers one shoulder is pretty bae. Anyways, it’s clearly foolish for Beverly to be concerned about not being viewed as “the cool mom” when she publicly (and proudly) wears a t-shirt with her three kids’ faces on it. It’s not like she’d ever say anything embarrassing to the random t-shirt vendor in the middle of the mall with a big smile on her face, right?

“I made these people, I made them with my body.”

Our efforts to be liked (ie – cool) is an aspect about life we all can relate to, especially when there’s a tether connected to our parents and/or older siblings. In the case of The Goldbergs, they had to act out in hilarious ways in order to fit into that exclusive club known as being cool. Whether this meant a mom dressing up and dancing like Madonna with a boom box (it’s a machine used to play music) in front of her daughter and her friends or typing gibberish on a computer screen (ie – askldjidxa!%*) that supposedly translated into grades being changed for the JTP (“JTP!”) or getting drunk with your hip dad Pops so your daughter would have to take care of you after stumbling in after curfew or even printing a fake hall pass to assist in stealing the rival school’s mascot (a real falcon) that would get his older brother back in tight with his posse, a big part of being cool is redefining the rules of the game. It’s probably safe to say we’ve all done stuff like this with our families in some ways. As the Goldbergs continue to prove, just being there for one another is what families are all about.

And that’s pretty cool.

See, no reason to be embarrassed by one’s parents.

Of course, it was just a bit shocking and unnerving to hear my dad (several years ago) tell a random airport custom’s agent who was asking about his three children’s passports that while we all had different birth places, we were all conceived in the same place.

True story.

In some form or another, every parent wears a bright white t-shirt with their children’s face(s) on it that’s primed for plenty of opportunities for public humiliation. And in those situations, it can make dying of dysentery on the “Oregon Trail” not seem so bad.

I just might bet a Bev Buck on that.