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Rage with the Machine
I was in a Japanese restaurant several months ago and they offered my guest and me standard laminated menus. Then, almost instantaneously, the waiter placed an iPad with a stand on the table that turned out to be a digital menu. We were scrolling, tapping and searching through all the pictures of the sushi they made. With sushi, in particular, this was a great tool to use when choosing the right platter. While the iPad was only at our table for a short period, it was a nice alternative to a purely text-based menu. The use of an iPad as a menu is a growing trend in restaurants these days. There is definitely a coolness factor to it.
While on vacation in California, my family and I stopped in the hot, yet luxurious, Palm Desert. After walking inside one of the many stores, I asked the salesperson if they carried a particular polo. Instead of turning around and searching the store, looking at a paper with its inventory or rushing to the backroom, she turned and grabbed an iPad and tapped-scrolled and typed her way to discovering they did not have it in-stock. It took all of ten seconds. Even without having the shirt available in the store, she was able to have a picture with an option to order the exact polo I was asking about. She was ready to place the order for me on the spot, if I was so inclined.
Wow. Now that’s customer service.
Like restaurants, there seem to be more and more iPads/tablets used for businesses, from retail to the local cupcake shop Tin in suburban Columbus, Ohio. The convenience works both ways, for customers as well as employees.
U.S. citizens have been increasingly encouraged to file their taxes online (ie-paperless). While doing work online is certainly faster and more efficient in some ways (I’ve participated in this practice as an fyi), we can all recall the story of when hackers got their digital hands on thousands of sensitive materials from The Pentagon. If hackers can find their way into The Pentagon…
However tempting this convenience appears (and it is), we do need to remain cognizant of the risks.
The point is that we tend to be trending towards, however slowly, a paperless society. There are positives, without question, but also definite negatives to this digital evolution. It reminded me of a short clip from a show about this very reality occurring with the Millennials, my generation.
An Idea for a Super Premiere
Moore, Oklahoma will never be the same after the EF-5 tornado tore through with unfathomable destruction. But, the people and community will heal in time. They are proving to be extraordinarily resilient and they will rebuild, despite the fact the memories of this tragedy will never simply be seen in a rear-view mirror. Still, it will get better. And yet, what would probably help at this point, beyond treasure chest after treasure chest of money and comfort for the people who lost everything, including loved ones, are perhaps a few little glimmers of inspiration and help for afar.
The clean-up and rehabilitation of the town will be non-stop for years. In the midst of all that is occurring, I have a suggestion for something to take place about three-three and a half weeks from today. I propose that Warner Bros. and everybody involved (cast, crew, director, producers, marketers, studio heads, etc.) in “Man of Steel” visit Moore, Oklahoma for a weekend and help in any way possible. This would involve cleaning, building, searching, consoling and anything and everything that the town needs. In one area would be director Zack Snyder lifting heavy metal of a store with members of the community to producer Christopher Nolan helping to clean up a street unrecognizable now to families to Amy Adams and the ‘man of steel’ himself Henry Cavill moving rubble and offering comfort to families (especially children) in another area. This pattern of generosity would be widespread throughout the entire area affected by the tornado.
People helping people.
Then, on the night the highly anticipated movie was scheduled to premiere to the world, Warner Bros. would bring in a giant projection screen to a cleared field or area where everybody from Moore, Oklahoma, its many outside helpers and the actors, producers, writers, grips, executives, etc. would disperse throughout the crowd to watch on blankets and/or grandstand seats to watch “Man of Steel” for the first time anywhere in the world. There would be complimentary popcorn, drinks, food, you name it with “Man of Steel” packaging. If this weekend and movie premiere could offer the people of the tornado-ravaged community time to temporarily escape from their reality, then it would be a success.
It’s important to note that this event would not be publicized to the public before it occurs, but secretly arranged between the studio and the local government. In essence, it would be a complete surprise for the citizens of Moore, Oklahoma!
Movies are meant, in part, to offer the audience a time to escape, dream and to be inspired. Maybe what the men, women and children in this town needs is Superman. The character of Clark Kent was raised in the Midwest. In many ways, he’s the perfect superhero/savior for this community right now. This event could also give them some assurance that they are not alone and that people for all over do care well beyond the few days of initial media coverage by the networks.
To “Man of Steel” & Warner Bros.: Even if only for a day or two…even if only for a couple of hours, show the people of Moore, Oklahoma the new movie of the greatest superhero of all-time…all the while showing them what hope and spreading goodness to our fellow men, women and children looks like off the big screen.
“It’s not an ‘S.’ On my world, it means hope.”
P.S. A super big check would be a nice gesture as well! “The Clark Kent School” sounds pretty cool!
Or, just put the the Superman “S” on the front of a rebuilt school. How’s that for inspiration.
Happy Monday!
One speech with four words of pure inspiration for today, tomorrow, the next day and each day thereafter…
“The true adventurer goes forth aimless and uncalculating to meet and greet unknown fate.”
—O. Henry
“The physics is theoretical, but the fun is real”
The best television shows consistently demonstrate one commonality: the audience knows the cast is having fun and that they are actually friends off-camera. This post will examine one of these sitcoms.
As crazy as this reads, my Dad and I were actually at the taping of “The Big Bang Theory” pilot! Full disclosure: it was an amazing atmosphere, sitcom episode and, being candid, it felt like a hit from the very first scene that was shot in the waiting room where Sheldon & Leonard were waiting to make manly depos-…you get the picture. They ultimately bailed out, but this first impression of the characters was funny nonetheless.
In this first episode, the final scene comprised of the four guys and Penny driving out to dinner. Howard Wolowitz, the self-described Ladies Man, who can wish a woman “good shower” in a multitude of languages, was flirting with Penny by enticing the group to got to a karaoke bar. Wolowitz then proceeds to seductively, and humorously, serenade Penny. Penny is caught between a smile and a gentle laugh, genuinely amused by her co-star as Sheldon closes out the show with a quip about Leonard being a, “veritable Mack Daddy” in the car, directly referring to his long-shot chances of dating the beautiful girl next door. Penny then bursts into laughs from the back seat as the scene goes to black.
Comradery is special to see in any episode, let alone the pilot. Aside from the fact the first episode was great by regular standards, this quintet appeared to be onto something beyond just a pilot. This very funny show with its great characters enters Season 7 (already!?) this fall with Leonard returning to Pasadena and his girlfriend Penny from his career-changing voyage at sea with Stephen Hawking’s research team and with Raj finally able to speak to women without being intoxicated, which actually turned Amy into a bit of a drinker…this being a sips worth of red wine.
One guarantee is that if the cast is having fun, it’s very likely the audience is too.
The laughs in the upcoming seventh season are only four months away.
Jimmy's Daily Planet 