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Happy Monday!
Who will we be this week?
Music inspires so many things within ourselves and certain songs can pleasantly surprise us. Upon hearing “Remedy” by the Zac Brown Band from the Jekyll+Hyde album in my car when my music library was set to a random shuffle, the first word that came to mind was happy.
And then the word Monday.
Have a Better Week Than Last Week.
There’s a Nice Way to Make a Movie Trailer, Karen
Is there a better “Flashback Friday” than the ’70s retro trailer for the 2016 buddy cop movie The Nice Guys?
I don’t think so.
The marketing campaign for The Nice Guys a couple years back was as fantastic and fun as the film being promoted. And it was covered extensively by Jimmy’s Daily Planet. The film’s trailers (retro, animated, traditional) and interviews with Russell Crowe and Ryan Gosling (individual and joint) were simply incredible. The strategy for making and promoting this entertaining flashback to ’70s-style cinema in the form of a hilariously self-aware and brutally clever buddy-cop bromance didn’t receive the accolades it should have at the moment.
Just this writer’s opinion.
The good news is, in the YouTube era, we can reminisce with relative ease.
And that’s nice, guys.
P.S. Bonus points to anyone who caught the admittedly subtle movie-line reference in this blog post’s title to a line from a recently acclaimed film by one of the aforementioned actors.
Virtual Reality’s Impending Prize
We’re one day closer to March 29, 2018, with a brand new trailer…
Ready Player One has the challenge of following a highly-acclaimed book, but with one minor advantage:
Its director is Steven Spielberg.
The VR-centric story set in a dystopian future in Columbus, OH-IO splits time between the real world and an imaginative pop culture-rich virtual reality. The latter is filled with familiar throwbacks to iconic video games, music, and cinematic masterpieces in their own rights (ie-Back to the Future and Jurassic Park, to name just a couple). While this virtual reality purposely appears surreal, VR’s increasing role in modern society seems inevitable once a few codes are cracked for taking this experience mainstream in the coming years and decades.
Is this good? Bad? Somewhere in between? Time will ultimately tell with our ever-evolving relationship and fluid connectivity with deeply personal customizable technology. Regardless, a monstrous, life-altering prize awaits in the third act of Ready Player One.
However, will virtual reality lead society to an equally grand and illustrious prize down the road? Will currently living in Columbus, Ohio offer an exclusive key to this future?
There are just so many real questions to ponder…
maybe this is where virtual answers come into play?
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