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Our Attraction with the ‘Future’
First prize goes to Hendo Hover by Arx Pax.
Second place is awarded to SLIDE by Lexus.
While the interiors differ by way of a supercooling superconductor and the exterior designs differ in function versus luxury, the undeniable correlation between Arx Pax and Lexus is their dependent use of magnetism used to glide their respective hoverboard inches above the ground. Thus far, principles of physics have revealed magnets as the primary source of generating a hovering effect with a person riding a wheel-less skateboard above a metal/magnetic surface.
To create the illusion of a hoverboard Marty McFly might ride to perfect his riding and escaping skills, Lexus built a skate park in Barcelona, Spain with magnets underneath the surface and just below a sleek water strip. The promotional video for the company (which was devised to showcase its innovative prowess) will admittedly not lead to a hoverboard for purchase down the road (well, technically not for the “road”) or any further hovering parks. That’s a bummer.
Still, their finished product is pretty damn cool.
Arx Pax and Lexus clearly have the best taste in entertaining cinema and they also understand the wonderful power of dreaming big. We all wanted to travel to “2015” when we saw Back to the Future: Part II in movie theaters in 1989. Besides buying a pair of Nike power lace shoes (later this year!), wearing a power-drying jacket and getting our hands on “Grays Sports Almanac from 1950-2000,” we wanted a hoverboard. As our pop culture-driven scientists are in the alpha stage of developing an anywhere-anytime hoverboard, it’s exciting to be on any path that resides above the ground.
Every life-altering invention started somewhere stuck between limitation and doubt.
And then the future arrives…
The Pursuit of Levitation
Apparently, now is the right time to hover.
Scheduling my ride on the first-ever hoverboard last Friday was born out of availability and great airfare. It never dawned on me that the subsequent week would reveal the first glimpse of the world’s second hoverboard: SLIDE.
Utilizing similar principals of magnetism, the specialized design group at Lexus has dipped its toe into the water (well, technically in the air) of hover technology following Arx Pax and their pioneering Hendo Hoverboard. Still, the specific components between the Hendo and Lexus hoverboards are distinguishable enough.
“Lexus said the test hoverboard in its “Amazing in Motion” campaign generates magnetic levitation by combining the effects of liquid nitrogen-cooled superconductors and permanent magnets” (USA Today).
Appearance wise, the hoverboard by Lexus is sleek and appears consumer-ready. Functionality wise, however, is still a lingering question. Looks like October 21st of this year will reveal that verdict, the same day Marty McFly quickly found out the answer to this question. Also, Hendo does not use liquid nitrogen-cooled superconductors, which is important to note for a couple reasons. First, both companies have legitimate claims to creating original hovering technologies, however similar the role magnets are to flotation. Second, it’s wonderful to see there is more than one way to build a hoverboard.
The creative minds at Hendo and Lexus, developing this desired mode of transportation out of nostalgia for the future (it makes sense), are in the alpha stage. Envisioning what the beta stage and beyond will produce is exciting as reductions in cost (Hendo’s board costs $10,000), battery life improvements and infrastructure will undoubtedly become focal points of business plans going forward. Perhaps this leads to a small skate park with magnets built underneath in the next few years (Lexus did that for the video above), then a long pathway around a park and then Marty’s daring and boundless flight throughout a town square will be reality soon thereafter.
Except over water.
The power of movies (and love for the BTTF fan) is inspiring for many reasons. Despite living in 2015 without most of the cool advancements featured in Back to the Future Part II, those scenes have clearly made a permanent impression on fans and innovators alike as a future to strive for and build towards. That’s incredible. The sparks of innovation can literally come from anywhere.
And Lexus seems to be opening a future debate: Will consumers buy a luxury car or a luxury hoverboard?
They may be surprised by the answer.
Happy Monday!
This past Friday was heavy.
One my lifetime dreams came true just three days ago: I rode a real-life hoverboard! Donating to a Kickstarter campaign last year to Hendo Hoverboard, which is owned and operated by the hovering technology firm Arx Pax in Los Gatos, California, provided me the once-in-a-lifetime opportunity to do something in the realm of what Marty McFly did in Back to the Future Part II in the far-off 2015. The time spent trying to get control on this new gliding technology was a thrill and a learning experience. As I continue to try to upload pictures and footage of me riding the world’s first hoverboard, here’s that eternally cool clip we all love in the famously futuristic Hill Valley.
Can’t Wait for Nike’s Power Lace Shoes Later This Year!
Back to the Family
Spoiler Alert: Content from this blog is from the December 3, 2014 episode of The Goldbergs
“We have as dish named after that one: Big Tasty Pork”
When a food dish at a restaurant is named after you, odds are pretty high that you’ll be visiting that establishment with some frequency…as in everyday. This was the dilemma facing Beverly, with her enemy clearly identified as “Dave Kim’s mom.” After discovering the new Chinese restaurant in town (run by Dave Kim’s mom), the Goldbergs were hooked. Hot plates were being brought out left and right and the family couldn’t get enough of this great new food. But, as we all know, Beverly needs to be the source of every moment of her family’s happiness.
So, this meant war…and lots and lots of cheese.
Aside from eating the insanely delicious sweet and sour chicken, Adam was facing an embarrassment of Wham! proportions. All of us guys like rock ‘n roll, but we also enjoy that tantalizingly catchy song. George Michael’s song, “Faith” is one that comes to mind. Fortunately for Adam, it did in the form of a videotaped, choreographed dance number while wearing clothes straight out of George Michael’s closet.
Adam was clearly feeling good and flawless.
But when Beverly’s little snuggle monster got too overzealous with his groovy moves, his right arm broke like the book shelves he crashed into. This humiliating musical and dancing expression led to a chain of events that included lying to his best friend Emmy, lying to his science class and science teacher all the while learning how to lie from his older sister Erica. And what was the lie, you ask? Well, the star of his lie was certainly not going to be centered on the former lead singer of Wham! No.; Instead, one of the greatest sequels in movie history would provide the source for his most epic lie: he told everyone that he rode a hoverboard like the one from Back to the Future: Part II.
After promising a video recording of him riding a hoverboard (which he impressively built himself) that was gold except for the rope showing, Adam had no choice but to do the right thing…He faked a letter forbidding the proof he rode a hoverboard. But, as well all do, we have our moral limits to our cover-ups. While Dave Kim enjoyed shrimp parm and cheesy watermelon at the Goldberg residence as part of Beverly’s plan to get back at Dave Kim’s mom for leading her family to say they enjoyed her cooking more than Beverly’s, Adam prepared a devastating presentation to his science class and teacher: the truth. Demonstrating the bravery to humiliate himself in front of everybody with his George Michael moves, as well as his touching plea to Emmy about forgiveness and being part of his family, the dynamic duo reunited in their spot: the tree house.
Speaking of pleas, perhaps the best of the episode was Beverly’s to her family. She sincerely explained how dinner time was her time to spend with her family and just how valuable it was to her day. Clearly, cooking Chinese food completely alluded her (ketchup as a base?). But, sensing her genuine nature, the Goldbergs returned to their dinner table as a family.
It was a little cheesy, but good cheesy.
This episode reminds me of a movie marathon of sorts I recently had with my nephew just a couple weeks ago and we actually watched The Back to the Future trilogy, which included those unforgettable scenes with the hoverboards. And watching those moments, while also watching my nephew watch them for the first time with wide-eyed wonderment, was like traveling back in time myself to when I first saw that movie magic unfold before my eyes. It was the same excitement that Adam showed and this storyline in the show underscored not only the magnificent and lasting impression a movie can have, but also the pure joy of dreaming of and for the presently impossible.
Returning back to The Goldbergs, Adam’s science teacher relentlessly proclaimed his belief in science and fact: hoverboards, in the 1980s, is impossible. Adam, on the other hand, relentlessly envisioned a world in which hoverboards are possible. This was back in 1980-something (had to be 1989).
How fitting it was that the eternal dreamer Adam sang and danced to George Michael’s popular song “Faith” because people will have the opportunity to ride the very first hoverboard in Silicon Valley early next year.
Having faith in family, friends and the existence of Marty’s hoverboard: That’s a recipe for success that worked back in the 1980s and still does in 2000-something.
Jimmy's Daily Planet 