Das Engine of Life

Star Wars is part of us.

All of us.

On this Throwback Thursday, let’s recall that brilliant TV ad from Volkswagen that perfectly joined the forces of business and imagination.

That cool, original one-minute story conceptualized by the advertising team at Volkswagen achieved something that far exceeded the normal expectations of a TV commercial. And that was suspension of belief with a tether that was surprisingly tied to reality. Above all, the TV ad above showcases the necessity and power of creative storytelling. Telling a story, however seemingly other-worldly is one of the most important things in life and it connects us to each other in profound, sometimes unexpected ways.

Just ask any Star Wars fan (excluding Episodes I-III).

Advertisements

Posted on May 18, 2017, in Uncategorized and tagged , , , , , , , , , . Bookmark the permalink. Leave a comment.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: