Exactly 1/10th of a score and two years ago (4 years total), I started Jimmy’s Daily Planet.

Paying homage to the greatest (albeit fictional) newspaper of all-time, The Daily Planet, this blog was founded on my love of my favorite superhero and disguised human of all-time: Superman and Clark Kent. The scene from Richard Donner’s 1978 classic Superman that showed us Christopher Reeve as Clark Kent walk through the bullpen of The Daily Planet for the first time was the moment I knew I wanted to be a journalist. The chaos, palpable energy and big city, skyscraper setting flew from the screen and landed directly into my impressionable imagination.

These few minutes showing reporters preparing to get the scoop, watching exciting individual and group dynamics (papers scattered, people typing, talking and moving) and hearing creative storytelling pitches is arguably my favorite journalistic hook.

I wrote my first blog post (Eight Years Later & We Look to the Horizon) about what the next Facebook would be in the future. The “next big thing”/new dominant social platform hasn’t arrived yet to eclipse Mark Zuckerberg’s social network from his days at Harvard.

This revelation will be realized, it just hasn’t happened quite yet.

One of the questions in blog #1 was whether or not we are an app generation? That answer has not conclusively been determined since July 13, 2012, but people seem to be embracing a hybrid. This translates to using popular sites and social media platforms (ie-Facebook) while simultaneously choosing a diverse selection of acutely personalized social media apps.

The best answer for July 13, 2016 is that we are a splintered population (or customer base) concerning our use of social media and digital applications (sorry, apps). Individualism rules.

What’s next?

That’s still the question. Not the question that Shakespeare wrote for his brilliant play “Hamlet.” Although, in a way, it sort of is. “To be, or not to be – that is the question.” Who will we be in the near future? How will someone revamp our already complex and extensive communicative grid? How will we change as a result? This very idea is thrilling to cogitate because, as Americans, we know a newfangled innovation will collide with destiny. And destiny is a very good friend with this country.

“I know something big and new is coming because that is the American tradition of big sky-big idea dreamers. Until then, start drawing on your dorm room window and think big, plain and simple.”

That’s the final paragraph of my first blog post on Jimmy’s Daily Planet. I remember writing that four years ago and I still believe it’s true today, whatever the wildly crazy idea or dream may be.

Plain and simple.