Monthly Archives: March 2013

Any Second Now…

“Hey Jimmy, friend me on Facebook!”

This was a revolutionary phrase to a freshly minted college freshman sitting at his desk in his dorm room in the fall of 2004 as a girl with a familiar smile energetically stepped into his door frame. In the fall of 2004, the question was what was ‘the facebook?’ As the major motion picture, “The Social Network” showed us, Mark Zuckerberg, through a series of consequential events, concocted the idea for a new kind of social network with the help of his friends and roommates. Facebook was beyond the parameters of the already existent MySpace and Friendster and, as a result, sparked an online craze that has yet to yield in a society based in minutes and seconds.

The italicized words new kind are paramount to predicting the next “big thing” in communicating and interacting with each other in modern society. Nobody will reinvent the human capability of talking, writing or typing, but instead could reveal a before unknown adaptation of the way we interact with each other, potentially on a grand scale.

What will it be? Think not of originality in its purest sense, but rather of variance. How will you kick, throw or spin a ball in a way that hasn’t already been done? The greatest soccer players don’t invent absolute alternatives to kicking a ball, but instead figure out a better way to kick a ball with their foot by making a superior touch or spin with a certain motion with their leg and foot. If they prove on enough occasions their new technique is beneficial and leads to personal and team success, and, let’s face it, if it looks “cool,” then they have successfully redefined the game while playing within the same rules as everybody else. They have elevated not only their style, but themselves in a sport with countless players. Their jerseys will be sold in soccer shops all over the world and fans will know and cheer their name. World-class indeed!

One scene in “The Social Network” showed Zuckerberg’s inquisitive mind at work when sending out a link to Facemash, which was a website he created in the aftermath of an angry break-up one night. His best friend Eduardo asks, “Who are you gonna send it to?” Zuckerberg responds by saying, “Just a couple of people. The question is, who are they gonna send it to?”

The answer? In the movie, 22,000 people clicked on the link within a two-hour window. Nearly a quarter of a hundred thousand curious Harvard minds clicked on a link late one random evening and brought Super Bowl halftime show-caliber activity to a brand new website. In fact, it crashed the Harvard network.

In today’s world, with the unprecedented speed of communication literally at the control of our fingertips and smart devices, the next “big thing” or person can arise from an abyss to celebrity status after a day or a week…or even just in a two-hour window on a college campus, for better or worse as the movie portrayed with the mere posting of the website. Want more proof? Does the name Psy mean anything to you? Guess it was a good idea for the South Korean rapper to post his wildly outrageous, and addictive, music video on YouTube.

There are countless ideas swirling around the sky of big thinkers everyday in this country and around the world. It’s not a matter of just being seen by a large group of people anymore, but creating a type of metaphorical spotlight on yourself like one found on a Broadway stage that generates genuine interest from an audience wanting to know more. Nora Ephron’s, “Lucky Guy,” is a Broadway play with Tom Hanks featured as the lead actor. Whether he is on a stage, in a movie or doing a late-night interview, he gins up intrigue because of his affable, charming personality. He instills trust in his fans, from performance to performance. It’s a rare and admirable quality.

“Nice guys finish last.” At least Tom Hanks has opened that door slightly to the contrary within the realm of popular culture. The question is who will star next in this against all odds story of hope and goodness? Who knows? But in this society of constant negativity, he or she just may become the next big thing…    

I Had a Real Craving for Pie Today

It’s 3:14 on 3.14.13. Time for some Pi.

This Summer Will Be Golden

“Our family is thrilled to have the opportunity to reestablish these iconic brands with new creative marketing ideas and renewed sales efforts and investment”

With these words from Dean Metropoulos, who is the founder of the private equity firm Metropoulos & Co, the dreams of children and adults everywhere are preparing to return to their regular orbits with the summer return of…

Two private equity firms, Metropoulos & Co. and Apollo Global Management, together successfully offered a bid in the amount of $410 million, according to Chris Isidore’s online article, “Twinkies due on shelves by summer as $410 million bid OK’d” on CNN Money today.

As for the renaissance of everyone’s favorite golden-colored, creme filled snack, it appears to be in safe and fully capable hands.

“Metropoulos has experience turning around financially troubled food brands. The firm’s food holdings include Pabst Blue Ribbon beer, and in the past have included Chef Boyardee canned pasta, Bumble Bee seafood, PAM cooking spray and Gulden’s Mustard, all of which it eventually sold to ConAgra Foods Inc.”

Late last year, when Hostess ceased production, the once-full shelves were left barren with sadness and disbelief. The delicious treats were gone. Forever. Faith in the world we all knew took a terrible stumble, leaving millions to ponder what the new snack companies had in store for us?  Could they even compare to the Twinkie or the entire Hostess family for that matter?

Luckily, that new “world order” will not transpire. There is substantial uncertainty in our country, and around the globe, but at least we can still count on one of the best plastic wrapped snacks of all-time to return to its golden glory.

Greek yogurt. Greek street food. John Stamos. I suppose it’s not all that surprising a Greek business star would be the one at the top of the current food curve to rescue the beloved Twinkie.

As Twinkie the Kid might say, “Go ahead, make me again!”

The Art of Compromise

Donald Trump offers to get the American public inside the White House for tours during the next several months while the person who sits at the head of the table is President Barack Obama. What?

A recent Newt Gingrich tweet read, “Donald trump should offer to pay for the white house tours. He can afford it and it would show who cares more for American students.”

CNN reported that while taking part in an interview over the phone with Fox & Friends, “The Donald” responded to the tweet with, “I think it’s so nice of Newt to suggest that.” He added, “But it sounds reasonable to me. Why not?”

Donald Trump, who repeatedly criticizes the president, is willing to write checks for $74,000/week, or $2 million for the necessary seven months (according to the U.S. Secret Service), to the United States government. The federal government is run by the same President Obama who, in response to enduring Trump’s constant critiques, made direct and equally cheeky retorts to the aforementioned billionaire business mogul at the White House Correspondents Dinner in 2011. This seemingly bizarre offer would mean that the American people could again visit and regularly take tours of the White House currently occupied by a man Trump politically opposes in Mr. Obama.

As a famous Ohioan once said, “Only in America!”

Despite any preconceived notions people may have towards Mr. Trump, they do have to applaud his offer. He is willing to spend his own money earned in the private sector to fund the over-spent and temper tantrum throwing public sector for the good of the country. It is strange though how he puts his name over everything since he wasn’t the one who actually built his company over all these years…the nerve right!

“It’s certainly not a lot of money. The big thing is that the country is going to lose a trillion dollars this year,” he said. “Closing the White House tours is not exactly the biggest thing on the agenda.”

Picture Donald Trump funding the White House tours and for his second act sets-up signs, posters and advertisements of all shapes and sizes around the entire perimeter of 1600 Pennsylvania Avenue promoting, “White House Tours, courtesy of Donald Trump.” There would be gold for as far as the eye can see with John Rich, Omarosa and Bret Michaels handing out Trump gift bags while happily mingling with the visitors.

It would be “terrific!” (It could even become the season finale of the next Celebrity Apprentice…ratings-ratings-ratings!)

Trump, who has built an empire synonymous with opulence, extravagance and the color gold, would give back to the American public on vacation in our nation’s capital and countless 8th graders on their annual class trips the joy of experiencing “the people’s house.”

Actually, this would provide America’s students with a great lesson combining political science with physics: one political stunt will generate an equal and opposite political stunt.

Forget dinners, this would get President Obama to sincerely negotiate with the Republicans. Americans would win with paid-for White House tours and the president would finally witness firsthand the power and positive influence of the private sector.

Donald Trump for the win.